Build income with the skill you already have

For fifteen years I built the marketing engines behind some of the biggest brands online. I made brands go viral, and I managed brands with audiences in the tens of millions. These days I use that same playbook for individuals, and I started with my own paycheck.

15 yrs

building marketing engines

10M+

subscribers built

Billions

of views generated

$15M+

in annual program revenue

Start here

You already have a skill people would pay for.

What you haven't had is the time to work out how to describe it, what to charge for it, and how to fit any of that between a full workday and the kids. So I built the tools I wished existed, and used them on my own life first.

FreeStart here

The Sitting-On-It Kit

22 prompts for finding the skill you're already sitting on and starting to build income with it, plus my ChatGPT vs Claude cheat sheet. It's free to grab.

Get the kit free →

If you only get one thing, get this

The Skill-to-Income System.

Naming what you're good at, pricing it, and finding the person who pays for it are three separate problems, and they have to happen in that order. This is all four parts in sequence: more than 70 ChatGPT modes and prompts, plus the 13-chapter playbook that turns them into a personal brand people buy from. Everything downloads together.

Get the system ($39) →

~~$54~~ $39 · Instant download

Or one part at a time

Each part also stands on its own.

If you'd rather not take the whole thing at once, start with part one. The numbering is the order I'd run them in.

$9Part one

The Career Mode Pack

Name what you're sitting on. Ten ChatGPT modes that read your experience back to you: career strategist, recruiter, salary negotiator, interviewer, and six more. Installs in five minutes on free ChatGPT.

Get it →

$9Part two

Get Paid for What You Know

Package it and price it. 50 prompts that turn a named skill into something buyable, set the number, and find your first client.

Get it →

$9Part three

The Income Mode Pack

Build it beside the job. Ten modes for income on the side: idea strategist, market researcher, offer builder, and a 90-day plan sized for evenings.

Get it →

$27Part four

The Personal Brand Blueprint

Run the whole thing. 13 chapters that take you from a first idea to a personal brand people buy from, with the templates and a 30-day plan sized for a full-time job. Included in the system above.

Get it →

Work with me, 1:1

Or skip the reading and get an hour.

$29760 min

AI Career Strategy Session

We spend 60 minutes together, one on one. I map AI onto the skill you already have and hand you a 90-day plan you can actually run with. Afterward you'll have your highest-value skill mapped out, a tool stack chosen for you, and both the recording and a written summary to keep.

Book →

$29760 min

Social & Marketing Strategy Session

We spend 60 minutes together, one on one. I audit your content, lock in your positioning, and build you a 30-day calendar with hooks and CTAs you can use straight away. You'll have the recording and a written summary within 48 hours.

Book →

$997per month

Monthly Coaching

Stop making the big decisions on your own. You get two 60-minute calls a month, plus async support over Slack and email, all built around your goals. You can cancel whenever you like, with no contract to worry about.

Start →

Who's behind this

I test everything on my own paycheck first.

I have a demanding job and two kids, and this year I started building income on the side with the exact tools on this page.

Before this, I spent 15 years building the marketing engines behind some of the biggest brands online. I made brands go viral, that work drove billions of views and grew audiences into the tens of millions, and one program I led doubled from $7M to $14M a year. For most of my career I found hidden revenue for brands, and these days I do the same thing for individuals, starting with myself. I put this approach to work in my own negotiation this year, and it ended with a raise and a new title.

How I do proof

No fake screenshots. No income promises.

I run every experiment on myself before I recommend anything, and I share the results in percentages because my coworkers follow me here. When something flops, I say so alongside the things that worked. As buyers start reporting their own results, I'll add them here with their permission, and I'll keep them anonymous.

Start with the free kit.

Twenty-two prompts and a cheat sheet. Twenty minutes to find out what you're sitting on.

Free. It arrives right away, and I won't clutter your inbox after that.

That didn't go through. Try again, or find me at @rebecca.builds and I'll send it over.

On its way. Check your inbox, and promotions just in case.

Open the kit now →